For Entrepreneurs

Who I work with

I work with entrepreneurs who are either independent or run small businesses. In addition I work with sales professionals whose compensation is a function of revenues generated, such as in real estate and financial brokerage. They understand that in order to be successful they must improve the way they self promote. The industries they come from include financial services, real estate, consulting, and technology.

The professionals I work with are highly motivated self starters who spend long hours at work and still find time to enjoy some leisure activities. They are adept at multi tasking yet find that staying focused on building and growing their business often gets pushed aside by more pressing needs.  They are at a juncture in their careers and need to do things differently so they can standout and be more secure and successful.

Do any of these situations sound familiar?

• You do a good job but it’s hard getting the word out to potential clients. You need to grow your franchise, expand your network, and develop new relationships but you have run out of ideas.

• Your business has grown but you seem to have lost control of its direction. You started out providing a variety of services to clients just to get business but now you want to narrow your offerings to those projects you love to work on but don’t know how to go about doing that. You want improved focus in your business so you can market yourself better and do more of what you enjoy doing.

• You don’t think clients see you the same way you see yourself and want to change their perceptions. You want clients to give you a chance to provide them with new or different offerings but are stuck with how they already perceive you.

• You want to charge more of a premium for your services but can’t convince clients of your value. You work in a business where there is so much competition and you are viewed as a commodity.

I will have the greatest success with clients who:

• Are willing to work hard. You know that success doesn’t come about without a lot of hard work.
• Are open to change. You know that sometimes you don’t always end up where you thought you were going.
• Believe in their abilities. You know you have what it takes, you just need a better road map to get to where you want to be.
• Are willing to try new things. If you are not where you want to be then you are willing to move out of your comfort zone and try to achieve your goals in a different way.

How I work

Your Career by Design is dedicated to helping you build your business and stand out from the competition by defining and communicating your personal brand. A strong personal brand will drive your success. Through a structured three step process which utilizes assessments and outside feedback, and in conjunction with guidance by a seasoned career professional with entrepreneurial expertise, you will achieve your goals.

Results

• Energized by the process of self discovery
• In control of your professional life
• Greater confidence in dealing with clients/competitors/employers/colleagues
• Increased income
• Thrive better in an economic downturn
• Build a stronger reputation with a strong personal brand

Beliefs, values, and principles

Your unique talents, skills, experience, and passions help you to stand out from your competitors. By building a strong personal brand, you develop a solid reputation. By knowing how to effectively communicate your brand you build career success.

My process

A strong personal brand is critical to your success whether you are a careerist or an entrepreneur. Utilizing a three step process that incorporates assessments, outside feedback, and self examination we work together to help uncover your unique promise of value that differentiates you from your competitors. Your personal brand is a reflection of your vision of the world, your purpose in supporting that vision, your values, and your passions. When you are clear about your goals, the messaging you create will be consistent with your personal brand. Your marketing plan will be in line with what you enjoy doing and what you can accomplish on a regular basis.

Why you should work with me

I have over 25 years of experience as an executive recruiter, career coach, and entrepreneur. Positioning professionals so they can capitalize on and create opportunities to move their careers and business forward is my passion. My unique approach to helping clients strategically grow their business and build their careers comes from my extensive experience and first hand knowledge of what it takes to be successful in a competitive industry. This unique combination helps clients reach their full potential and achieve their career goals.

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