One of the benefits I derive from working with clients on their 360 assessments is the ability to see how certain skills and talents appear consistently in the assessments of many successful professionals and leaders.

One of the key brand attributes that usually ranks near the top is their ability to build vast networks and communities across their companies, their industries, as well as outside their immediate sphere of influence.

What is it about them or what do they do that makes them such great networkers and community builders?

Based on my analysis, I see it as a combination of specific actions geared to building a network, modifying some behavioral traits so you are someone who is sought out by others, and leading with those values that makes others want to be in your network or community.

Actions:

1. Provide great follow up. Timely follow-up is the first step for turning a casual encounter into a strong tie.

2. Develop good listening skills. Communication must be a two-way street. Some people have said the ratio should be 80% listening and 20% talking. Real relationships are built on learning how others think and what they need.

3. Be helpful. In order to build relationships, giving is even more important than getting. Provide assistance, make connections, and reach out on behalf of others. Make sure that your helpfulness is not geared to getting something in return.

4. Stay committed. You must be committed to building and growing your network- it takes a lot of energy to seek out those who you can help and who can ultimately develop into your brand ambassadors.

5. Be dedicated. Building a strong network across the various areas of your life takes time and patience – and lots of it. Make sure you dedicate the time necessary each week to building your community.

Behavioral Magnets:

6. Be positive. A positive attitude is a magnet. People like to be around you when you give off positive energy. The glass half-full always trumps half-empty.

7. Spread your enthusiasm. A can-do approach makes you someone who others seek out. It is like putting out a welcome mat. Genuine enthusiasm is contagious and helps motivate others to action.

Lead With Your Values:

8. Be trustworthy. Trust is the basic building block for growing any relationship. It is also the basis for doing or being in business with anyone.

9. Be sincere. Inauthenticity is easily seen and felt. Give, help, listen, and befriend, because it benefits them, not you.

So whether you are a salesperson, an entrepreneur, a lawyer, a manager, a small business owner, or new to your leadership role, following these steps can help you grow your network, build out your community, and achieve the success you want.

I know there must be others to add to this list. Please share them with us.

Utilizing her experience of over 25 years Mary Rosenbaum empowers careerists and entrepreneurs to gain greater clarity and more effectively communicate their unique promise of value. Strong leadership means leading with your strengths. Get her free report Top Strategies for Getting Visible and Getting Ahead.

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